Overview & Principles

Business Overview

SUGA International Holdings Limited is a leading manufacturer and solutions provider of a broad range of electronic products, with focus in IoT assets tracking, management and applications products, professional audio equipment, digital A/V products, Wi-Fi and RF products, telecommunications products and smart cards, and NFC-enabled products. The Group was founded in 1991 and was listed on the Hong Kong Stock Exchange in September 2002 (SEHK: 912). Headquartered in Hong Kong, SUGA has established a loyal global customer base in the U.S., U.K., China, Australia and other countries. Leveraging its R&D and expanded manufacturing capabilities, SUGA is venturing into smart device applications for pet community and other scopes.



Corporate Principles


Corporate Objective

To become a technologically advanced and innovative company in Asia and the preferred partner by providing comprehensive electronics solutions and building a pet health ecosystem.


Mission Statement

We contribute to the advancement of society by providing people with quality products and employing advanced technology, with protecting the environment always in mind. We hire and nurture professionals and, together, we march towards our goals in pace with time. Putting customers first, we offer the best products and services, assuring win-win results.